How to fully protect your innovations and creations
Indications of source – signs of a product’s origins
This watch is Swiss made. Indications of source such as ‘Swiss made’ are important selling points that may only be used if they reflect the actual geographical source of the products or services.
The patent – the IP right for inventors
The inventors of the second hand protected their invention from misuse by patenting it. A patent protects this type of invention as well as any product or process that is new or has been optimised.
Trade marks – All about the famous ®
You can protect company and product names as well as logos as a trade mark for particular goods and services, so that competitors can't manufacture and market watches or movements under the same or a similar name.
Designs – Protecting aesthetic creations
The design is what makes a product distinctive. Just like with this timepiece, the case in its entirety together with the watch face and the characteristic central chronograph hand are what makes it unique. Designs like this can be protected if they are new and sufficiently different to existing ones.
Counterfeiting and piracy
No economic sector is spared from the work of counterfeiters and pirates. The assortment of fakes and imitations includes everything from medicines, spare parts, CDs and DVDs, to food products and cosmetics.
Copyright – Taking the stage for artists
Copyright protects literary and artistic works. This not only includes works by well-known writers and artists, but also applies to the text of a website, its design or an advertising photo.
